JEFF.XYZ
I collaborate with founders and executive teams to unlock their boldest opportunities in the AI era. From optimizing AI-driven business models and market strategies to leading the development and design of groundbreaking AI products, I guide visionary leaders in transforming abstract ideas into impactful, scalable realities.
DELIVER ROI
Win consumers, attract elite talent and deliver return on investment.
The complexity and orchestration needed to successfully navigate a product or brand initiative are often underestimated. A methodical game-plan is needed to ensure optimal outcomes.
This methodology is derived from a tried and true framework for success in large scale product and brand initiatives known as Design Thinking. Design Thinking (DT) offers significant benefits in terms of enhancing team cohesion, improving requirements elicitation, fostering innovation, and integrating effectively with Agile methodologies. These factors contribute to cost savings and the creation of superior, user-centered products and experiences.
01
User interviews
Market analysis
Competitor research
Industry trends
Customer personas
Survey data
Research goals
Target audience
Sarah
Mike
Immersion
(Discovery & Research)
A deep dive into your industry, business and target customer.
02
Problem statement
User pain points
Business goals
Success metrics
Root cause analysis
Stakeholder needs
Opportunity areas
Constraints
Alex
Kim
Define
(Problem Definition)
Analyze and synthesize the data to identify the core problem(s).
03
Brainstorm sessions
Feature ideas
User flows
Creative concepts
Mind mapping
Crazy 8s
Solution sketches
Design sprint
Taylor
Jordan
Ideate
(Creative Solutions)
Generate a wide range of ideas and possible solutions to the problem.
04
Wireframes
Interactive demos
User testing
Iterate & refine
Prototyping tools
A/B testing
Design system
Rapid prototyping
Casey
Riley
Prototype
(Build & Test)
Experimenting, testing, and refining ideas to create the best possible product.
05
Test ideas on real customers
Feedback analysis
Success validation
Launch readiness
User acceptance
Performance metrics
Beta testing
Go-to-market
Jeff
Andy
Validate
(User Feedback)
Evaluate the success of the prototypes and solutions with real users.
(Experience)
In over two decades, I've partnered with a diverse set of clients across many industries. From large corporations to start-ups, celebrity personalities and non-profit organizations.
